Our agency, founded in 2014, specializes in the field of growth marketing popularized by many Californian startups that have now become internet giants: Facebook, Tesla, Twitter, Uber, AirBnB, DropBox, Spotify, Pinterest …
We implement the AARRR method to optimize the digital efficiency of your ecosystem over all phases of your conversion tunnel by harmonizing the end-to-end customer experience.
The 5 growth steps
We support you in implementing the entire methodology in your company:
Find unique, creative and profitable ways to stimulate your acquisition of prospects and customers by identifying the levers that really perform in a sustainable way. Our goal: to acquire the maximum of qualified traffic. Our Growth Marketers explore all digital channels (social media, search, RTB programmatic, Amazon …) and conduct rapid experiments to determine which ones offer the maximum growth for your business.
When the traffic is optimal, we convert the audience. Interest the user, bring him to action, to discover the use value of your products: newsletter, subscription … At the same time, we are developing your community in order to increase your PRM and implement all improvement projects necessary: UX optimization, signup improvement, dedicated social applications, etc … Our social media managers drive the development of your social ecosystem.
We design and implement campaigns to convert your prospects into customers and thus generate income for your business. ROI analytics monitoring, definition of conviction levers, increase in conversion rates, monetization, ecommerce optims, customer satisfaction, etc … Our teams constantly analyze the data collected at each stage of your conversion funnel in order to increase your turnover and optimize your attribution levers to increase your profitability.
When the target is federated in your digital ecosystem, we analyze it in order to develop adapted and personalized communications. The objective being: recurrence and loyalty. In the reminder system, the user is called upon and informed about your products regularly in order to maximize your retention rate: customer segmentation, data modeling, implementation of DMP, CDP,
fidélité CRM, newsletters, campagnes de Retargeting…
This last step allows you to set up a viral loop by detecting and using your brand ambassadors, by contacting influencers who know your target and correspond to your identity, by encouraging your customers to convince their loved ones to take action, by involving your employees through brand advocacy programs, etc … We also use the content generated by your customers to serve as reassurance and as a lever of conviction for your future buyers.
”Growth starts with a deep understanding of product value and is about moving new users to the Aha! moment as quickly as possible, measurable in seconds.Chamath PALIHAPITIYACEO Social Capital, Led Growth at Facebook from 2007-2011