Our Data Offers

We analyze your “capital data” through advanced back & front end audits of your back & frontend ecosystem, digitized or not, with the aim of identifying the “pain points” and real opportunities for “Growth” within your organization; resulting in a roadmap of priority optimizations thanks to the ICE (Impact Cost Effort) scoring system

Since the data is only of interest if it responds to your business issues, we together analyze your business needs, whether they are structural, operational, … in order to highlight the “North Star” metrics or KPIs to monitor; as well as the complete protocol for collecting / storing / updating / sharing structuring data

Due to our technological independence, we support you in the choice and the implementation of the various tools necessary for the good progress of your operations or we help you to make better use of your current tools (Tag managers, analytical tools, marketing automation, dashboards reporting …) while considering your functional needs, your technical constraints, your budget and deadlines

We set up with you an appropriate segmentation of your customer base to offer an adapted and automated cross-channel customer journey, from “PRM” conquest to “CRM” loyalty

We support you in the analysis of your (mega) data to improve your customer knowledge, either in the following ways: Ad’hoc: segmentation of the prospect / customer portfolio, appetite scoring, attrition scoring, effectiveness of the loyalty program, … Or regular with the monitoring of your acquisition activities, emailings, social, … Analysis / Implementation and monitoring of cohorts for an optimized marketing mix

Thanks to the implementation of A / B Testing we help you optimize your conversions on all of your digital and social touch points, whether to recruit more prospects, increase your application downloads or your sales / sales figures

Our strong “Social” DNA allows us to measure the real engagement rate of your communities on social networks and thus increase the sympathy capital of your brand, increase your notoriety, federate your communities and therefore improve your visibility in search engines

Our teams can also assist you with the accuracy of your business plan and the forecast of your income / expenses with the objective of raising funds, for example